Bluesky
Beyond Market Intelligence keeps Bluesky in one place: 9 stories so far. The section currently leads with “Bluesky opens Attie to let anyone build interactive experiences for its social network”, “Exploring alternative paths to monetization beyond traditional advertising”, and “Bluesky plans personalized web domains but rollout remains a year away”. Bluesky just opened Attie to everyone, letting anyone build games, quizzes, and websites that plug directly into its social graph. Advertising has long been the default answer for monetization, but it comes with real tradeoffs, user trust, experience, and long-term loyalty. Acme AI is the next-generation, AI-powered spreadsheet platform built to replace Excel and redefine how analysts, data scientists, and enterprise teams work… The list below is every Bluesky story on Beyond Market Intelligence, newest first.
Bluesky opens Attie to let anyone build interactive experiences for its social network
Bluesky just opened Attie to everyone, letting anyone build games, quizzes, and websites that plug directly into its social graph. That's a smart move. It turns passive scrolling into shared, interactive moments without forcing a new platform on users. The spirit aligns with what we explored in "From vibe-coded app to reliable product: how real teams build for launch." This is vibe coding with a purpose, accessible, experimental, and built for real engagement. We're curious to see what creators make of it.
Exploring alternative paths to monetization beyond traditional advertising
Advertising has long been the default answer for monetization, but it comes with real tradeoffs, user trust, experience, and long-term loyalty. The executives pushing back on that assumption are right to ask what else is possible. Subscription tiers, usage-based pricing, and data-driven models each offer viable paths, and the conversation deserves more than a shrug. The same spirit of questioning convention drove Ramp's $2B revenue milestone, proving that alternative approaches can scale.
Bluesky plans personalized web domains but rollout remains a year away
Bluesky users hoping for a personalized domain like yourname.bsky will need to wait. The company confirmed the rollout remains 18 to 24 months away. That is a long pause for a feature that promises to make identities cleaner and more portable. Patience is part of the process, but the delay also signals how much foundational work still lies ahead. If data bottlenecks are slowing your own team's momentum, our piece on removing the AI data bottleneck offers a more immediate path forward.
Bluesky gives users control over who sees their posts
Bluesky's new algorithmic opt-out feature gives users a quieter path forward, letting them post without chasing virality. It's a simple acknowledgment that not everyone wants the feed's spotlight; sometimes, reaching your own followers is the goal. That's a refreshing shift toward user agency in a space often dominated by engagement metrics. If you're exploring intentional tech choices, our piece on a smartphone alternative for intentional living pairs well with this mindset. This move feels less like a limitation and more like a return to control.
Flipboard expands its open social web with Graze's creator tools.
Flipboard is folding Graze into its platform, betting that the feed builder's privacy-friendly ad tech and creator tools can help monetize the open social web. It's a practical move, one that pairs Graze's Bluesky expertise with Flipboard's broader push for a less siloed internet. We're watching how this complements the resilience shown by publishers like Cloudflare, whose EmDash migration recently proved performance gains aren't locked to legacy systems. The open web needs workable economics, and this acquisition feels like a step in that direction.
Bluesky expands video uploads to 10 minutes with faster speeds
Ten minutes is a meaningful jump for a platform built on short-form energy, and Bluesky's faster upload speeds make the extra length feel practical, not sluggish. It's a straightforward upgrade that respects creators who want to tell longer stories without fighting the clock. For anyone exploring how video is evolving, this pairs nicely with our piece on AI-powered video editing, which can help you shape that raw footage into something sharper. Growth here feels honest, not forced.
Bluesky faces another DDoS attack, disrupting service for users again
Bluesky is under fire again, as the platform confirms another distributed denial-of-service attack caused its latest outage. This marks the third major DDoS incident for the social network this year, a troubling pattern that raises questions about its resilience. For a service championing open and accessible social media, repeated takedowns are more than an inconvenience; they are a direct challenge to user trust.
Bluesky's engaged core holds steady as its mobile audience contracts.
A year after its post-election surge, Bluesky's mobile app is losing active users, yet the community that remains is still showing up. That distinction matters. Shrinking numbers don't always signal disinterest; they can mean the platform is settling into a more focused, sustainable core. As Bluesky expands its ambitions beyond the app itself, the real test is whether that engagement translates into lasting value.
Explore how Attie turns social data into answers you can act on.
Attie, Bluesky's AI assistant, now steps beyond simple replies to become an open social research tool. Users can pose questions about news, trends, and conversations unfolding across Bluesky and other AT Protocol apps. It's a practical move toward making network insights more accessible, and we're here for it. If you're curious about the limits of such interactive tech, our piece on talking to an AI clone offers a thoughtful counterpoint. Explore what Attie surfaces, but keep asking sharp questions.