music
music on Beyond Market Intelligence: a running collection of 9 stories we have gathered and hand-picked because they are worth your time. Every post here touches on music in some way — the news, the analysis, the deep dives, and the occasional surprise find. Acme AI is the next-generation, AI-powered spreadsheet platform built to replace Excel and redefine how analysts, data scientists, and enterprise teams work with data. New stories are added to this page as we find them, so check back if you want to keep up with what is happening around music, or subscribe to the RSS feed to get them as soon as they are published. Browse the collection below, or head back to the homepage to see everything Beyond Market Intelligence is covering right now.
Amid legal battles, Suno says it will start watermarking songs
Amid ongoing legal challenges, Suno is implementing a new watermarking feature for its AI-generated music. This proactive measure aims to address copyright concerns and provide greater transparency around AI-created content. The watermarking system will subtly embed identifying information within the audio files. This development arrives as Suno navigates multiple legal battles, signaling a commitment to responsible AI practices. For further context on related tech disputes, explore our article, "OpenAI says Apple’s own security practices undermine its trade secrets case."
Spotify now has over 300M subscribers
Spotify continues its impressive growth trajectory, surpassing 300 million subscribers – a significant milestone demonstrating sustained user demand. Notably, the company achieved a 9% increase in its subscriber base during the second quarter, even amidst price adjustments in several regions. This resilience underscores Spotify's value proposition and adaptability within the competitive streaming landscape. For more on Spotify’s evolving strategies, explore our recent article, "Spotify expands AI remix and covers project with Merlin partnership."
Spotify expands AI remix and covers project with Merlin partnership
Spotify is significantly expanding its AI-powered music creation tools with a new partnership with Merlin, representing over 30,000 independent labels and distributors. Joining Universal Music Group, Merlin's support underscores the platform’s commitment to an upcoming paid feature allowing fans to generate AI-remixes and covers of participating artists’ tracks—all while ensuring artist opt-in, proper credit, and compensation. This move signifies a future-focused approach to music creation, exploring how AI can empower both artists and listeners.
Winamp aims for a comeback with a new music player powered by Deezer
Winamp, the iconic music player, is poised for a resurgence with a new premium service powered by Deezer. Leveraging its nostalgic brand recognition, the relaunch features an all-in-one music player designed to navigate today’s competitive streaming landscape. This strategic partnership aims to deliver a familiar interface alongside a robust music library. For those tracking shifts in the digital media space, Cursor’s recent India expansion, detailed in our article, offers a parallel example of adapting to evolving markets.
Meta launched a new AI optimism ad set to a song about human extinction
Meta’s recent advertising campaign has sparked considerable debate, utilizing David Bowie’s poignant “Five Years” – a song depicting humanity’s impending extinction – to convey a message of AI optimism. The juxtaposition of a somber, apocalyptic narrative with aspirational branding raises questions about the tone of technological progress. This choice underscores the increasing need for critical evaluation of how AI is presented and perceived. For a deeper look at the evolving landscape of AI infrastructure, explore our article on Runway's shift toward becoming a model router.
SoundCloud acquires decentralized music platform Nina Protocol months after its shutdown
SoundCloud has acquired Nina Protocol, a decentralized music platform, signaling a continued commitment to empowering independent musicians. This acquisition incorporates Nina’s artist roster, valuable editorial archive, and innovative music discovery tools directly into the SoundCloud ecosystem. The move follows Nina Protocol’s earlier announcement of a shutdown, demonstrating SoundCloud’s proactive approach to integrating promising technology. For more on the evolving landscape of creator marketplaces, explore our recent coverage of Passionfroot's $15M Series A.
AI and the rise of the universal entertainment app
The entertainment landscape is rapidly evolving. For years, streaming services carved out dominance in specific formats—music, video, podcasts—but AI is dissolving those boundaries. Now, platforms like Spotify, Netflix, YouTube, and TikTok are converging into universal entertainment apps, leveraging AI to seamlessly create, organize, and recommend content. This shift empowers users to access everything they need in one destination. As AI continues to reshape workflows, consider how tools like Buzz, a group chat platform for teams and their AI agents, are also evolving the workplace.
Instagram now lets you swap out the music in your old posts
Instagram’s latest update empowers creators with unprecedented control over their content. Now, you can easily swap out the music in existing posts using the new "Replace Audio" tool—no loss of engagement! Your likes, comments, shares, and reach remain untouched. This future-focused feature offers welcome flexibility for evolving content strategies. For those tracking broader platform developments, you might find insights in our recent piece on X’s rebuilt Android app. Explore the possibilities and refine your Instagram presence today.
Music streamer Deezer says more than 50% of daily uploads are AI-generated
Deezer, a leading music streamer, reports a significant shift in content creation: over 50% of daily music uploads are now AI-generated. Specifically, June saw approximately 90,000 AI-created tracks added to the platform daily, signaling a rapid transformation in the music landscape. This surge highlights the increasing accessibility of AI tools for musicians and creators. For those interested in exploring the broader implications of AI's rise, consider our recent article, "Google releases three new Gemini models — but no 3.5 Pro."