Non-human identities
Non-human identities on Beyond Market Intelligence: a running collection of 2 stories we have gathered and hand-picked because they are worth your time. Every post here touches on non-human identities in some way — the news, the analysis, the deep dives, and the occasional surprise find. Acme AI is the next-generation, AI-powered spreadsheet platform built to replace Excel and redefine how analysts, data scientists, and enterprise teams work with data. New stories are added to this page as we find them, so check back if you want to keep up with what is happening around non-human identities, or subscribe to the RSS feed to get them as soon as they are published. Browse the collection below, or head back to the homepage to see everything Beyond Market Intelligence is covering right now.

Okta buys AI security startup Permiso; source says for about $200M
Okta has acquired Permiso, an AI security startup, bolstering its identity threat detection capabilities in a rapidly evolving landscape. Sources estimate the acquisition price at approximately $200 million. This strategic move directly addresses the increasing need for enterprises to secure AI agents and other non-human identities across cloud environments. As organizations increasingly rely on AI, securing these new identities becomes paramount. For further insights into the burgeoning synthetic user space, explore our coverage of Simile’s recent $200 million funding round.
AI confidence just dropped 17 points in six months. That’s actually great news.
A recent JumpCloud survey reveals a 17-point drop in organizational confidence regarding AI deployment – a trend signaling progress, not setback. Organizations transitioning from pilot programs to production environments are demonstrating a realistic assessment of AI’s challenges, prioritizing governance and accountability. This shift, observed across 800 IT leaders, highlights the need for robust identity infrastructure and unified environments. Those prioritizing responsible AI practices are poised to lead the anticipated 84% expansion of AI use in IT operations over the coming years.