social network
social network at Beyond Market Intelligence is a file of 9 stories. The newest of them: “Bluesky opens Attie to let anyone build interactive experiences for its social network”, “Exploring alternative paths to monetization beyond traditional advertising”, and “The Founder of Orkut Returns to Tackle AI's Impact on Connection”. Bluesky just opened Attie to everyone, letting anyone build games, quizzes, and websites that plug directly into its social graph. Advertising has long been the default answer for monetization, but it comes with real tradeoffs, user trust, experience, and long-term loyalty. Acme AI is the next-generation, AI-powered spreadsheet platform built to replace Excel and redefine how analysts, data scientists, and enterprise teams work… The list below is every social network story on Beyond Market Intelligence, newest first.
Bluesky opens Attie to let anyone build interactive experiences for its social network
Bluesky just opened Attie to everyone, letting anyone build games, quizzes, and websites that plug directly into its social graph. That's a smart move. It turns passive scrolling into shared, interactive moments without forcing a new platform on users. The spirit aligns with what we explored in "From vibe-coded app to reliable product: how real teams build for launch." This is vibe coding with a purpose, accessible, experimental, and built for real engagement. We're curious to see what creators make of it.
Exploring alternative paths to monetization beyond traditional advertising
Advertising has long been the default answer for monetization, but it comes with real tradeoffs, user trust, experience, and long-term loyalty. The executives pushing back on that assumption are right to ask what else is possible. Subscription tiers, usage-based pricing, and data-driven models each offer viable paths, and the conversation deserves more than a shrug. The same spirit of questioning convention drove Ramp's $2B revenue milestone, proving that alternative approaches can scale.
The Founder of Orkut Returns to Tackle AI's Impact on Connection
Orkut Büyükkökten built one of the internet's first great social spaces, and now he's returning to fix what came after it. His new focus: the algorithms and AI-generated content shaping how we connect today. That's a worthy target. The tools that promised to bring us closer often feel like they're sorting us into silos. For anyone who remembers the simpler promise of social platforms, his return is a chance to rediscover what digital community can be.
Bluesky gives users control over who sees their posts
Bluesky's new algorithmic opt-out feature gives users a quieter path forward, letting them post without chasing virality. It's a simple acknowledgment that not everyone wants the feed's spotlight; sometimes, reaching your own followers is the goal. That's a refreshing shift toward user agency in a space often dominated by engagement metrics. If you're exploring intentional tech choices, our piece on a smartphone alternative for intentional living pairs well with this mindset. This move feels less like a limitation and more like a return to control.
From events to connection: Pie evolves into a social network for groups
Andy Dunn's Pie is quietly shedding its skin as an events app, and the shift is worth watching. By giving groups digital homes to connect, organize, and make plans, Pie moves closer to becoming a genuine social network, not just a utility for meetups. That's a smart evolution, especially as users look for spaces that feel intentional rather than performative. It's still early, but this direction suggests Dunn is betting on community over calendars.
X resolves advertising dispute with World Federation of Advertisers
Elon Musk's X has ended its multiyear legal fight with the World Federation of Advertisers, a dispute rooted in what the platform called a "systematic illegal boycott" following Musk's $44 billion takeover. The settlement closes a contentious chapter, but the underlying tension between platforms and advertisers isn't going anywhere. It's a reminder that where ad dollars flow, leverage follows. For a deeper look at how these dynamics shift, our piece on Meta reversing course on ads for the Musk documentary offers useful context.
Explore how Attie turns social data into answers you can act on.
Attie, Bluesky's AI assistant, now steps beyond simple replies to become an open social research tool. Users can pose questions about news, trends, and conversations unfolding across Bluesky and other AT Protocol apps. It's a practical move toward making network insights more accessible, and we're here for it. If you're curious about the limits of such interactive tech, our piece on talking to an AI clone offers a thoughtful counterpoint. Explore what Attie surfaces, but keep asking sharp questions.
Small circles, real connections: Yope builds social networks without algorithms
Yope's $12.3 million seed round signals a deliberate turn away from algorithmic feeds and creator-led growth. The startup is betting on private groups of friends and family, where messaging, photo sharing, and AI features work to deepen real-world connections. That focus feels timely and grounded. It's not about scale for its own sake; it's about building spaces that feel genuinely personal.
Give your old posts a new soundtrack without losing their momentum.
Instagram just made old posts easier to refresh. The new "Replace Audio" tool lets you swap out the music on any post whenever you like, while keeping the likes, comments, shares, and reach you've already earned. That's a smart move for anyone who wants to keep content current without losing momentum. It's a simple update, but one that puts more control back in your hands. For more on how Meta is refining its platforms, check out our piece on Meta's Smart Glasses.