consumption
consumption at Beyond Market Intelligence is a file of 4 stories. The newest of them: “Focus on outcomes, not pricing models, when choosing AI for your spreadsheets”, “AI Memory: Lessons Learned from a Large, Uneaten Pizza”, and “The hidden cost of AI: data centers set to surpass national energy demand.”. Choosing an AI spreadsheet tool based on its pricing model is a shortcut to regret. A large pizza ordered and left uneaten is more than a waste of good food. Acme AI is the next-generation, AI-powered spreadsheet platform built to replace Excel and redefine how analysts, data scientists, and enterprise teams work… The list below is every consumption story on Beyond Market Intelligence, newest first.
Focus on outcomes, not pricing models, when choosing AI for your spreadsheets
Choosing an AI spreadsheet tool based on its pricing model is a shortcut to regret. The real question is what it helps you accomplish. We have seen too many projects stall, from Apple's repeatedly delayed Siri to messy enterprise launches, as covered in "Learning from AI's missteps." Focus on outcomes. Does the tool simplify your workflow and empower your team? That transformation is worth far more than a monthly subscription fee.

AI Memory: Lessons Learned from a Large, Uneaten Pizza
A large pizza ordered and left uneaten is more than a waste of good food. It is a perfect metaphor for how machine learning models handle memory. The post, "The N Squared Pizza Problem," draws a sharp parallel between that oversized order and the inefficiencies lurking in AI memory management. We appreciate the clever framing because it makes a complex topic feel immediate and relatable.

The hidden cost of AI: data centers set to surpass national energy demand.
The AI boom is rewriting America's energy map in real time. Projections now show U.S. data centers guzzling more natural gas by 2035 than Germany and Japan combined. That is a staggering leap, and it should make us pause. This isn't about scaring anyone away from innovation; it's about facing the infrastructure reality head-on. If we're going to empower this digital transformation, we need to plan for the power it demands.

Protect your Claude account from unauthorized token theft
A Claude user recently watched his account burn through tokens while he wasn't even working. That's not a glitch; that's a breach. Anthropic has since warned subscribers that hackers are actively stealing credentials, a quiet but urgent reminder that AI access is now a target. This isn't about paranoia, it's about protecting your workflow. If you're managing sensitive data, this should push you to lock down your access now.