global emissions

Explore smarter AI models to shrink your data carbon footprint

IT's electricity use is climbing fast, Microsoft and Google both report rising power consumption from AI, and the sector now accounts for 2-4% of global emissions. That makes sustainability a top-level architectural concern, not an afterthought. Ben Linders recommends using pre-built, smaller models, running compute where low-carbon electricity is abundant, and training on renewable energy. For more on how Microsoft is navigating this growth, see our related piece on Microsoft's consistent growth signaling a new era for data management.