•1 min read•from TechCrunch
Prime Video follows Netflix and Disney by adding a TikTok-like ‘Clips’ feed in its app
Our take
Prime Video is enhancing user discovery by introducing a TikTok-like 'Clips' feed within its app, following in the footsteps of Netflix and Disney. This innovative feature allows users to effortlessly scroll through short snippets of shows and movies, making it easier to find content that resonates with their interests. By prioritizing engaging bite-sized clips, Prime Video aims to transform the viewing experience, encouraging exploration and making it more accessible than ever.

The Clips feed aims to enable discovery by offering users a scrollable feed with short snippets of shows and movies.
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